EP 36 – How to Stand Out with Your Positioning

Earlier this week, I had a great conversation with a fellow coach who expressed concern over her positioning being “off”. Her question was, “How do I stand out with my positioning” and that is the topic for today’s solo show. I’m...

EP 35 – Expert Positioning on Upwork

Josiah Goff is the founder of Content Heroes. He left his six-figure job and initially built his business on Upwork. What’s most intriguing about this strategy is that while others are commoditizing what they do on Upwork, Josiah positioned himself as an expert....

EP 34 – “The Year of Fears” & Finding Your Purpose

On today’s show, Lynda Sunshine West shares her story of living a troubled childhood and how that led her to where she is today, a Women in Business Mentor and Leadership Coach. She vulnerably shares her “Year of Fears” after her mentor challenged...

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