Ep 179 – Effective Ways to Build your Email List with Kendra Corman

Hey there! Patty Dominguez here with episode 179 of the Positioning to Profit Podcast. Thank you for being here.

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📚 Timestamped overview
[00:00:00] Intro
[00:12:00] Kendra’s Background
[00:01:19] Email Marketing’s Relevance
[00:03:39] Overlooked Importance of Email Lists
[00:05:57] 4 Ways to Grow Your Email List
[00:09:52] Email List Hygiene and Metrics
[00:16:48] Fast Five Questions
[00:23:36] Conclusion

In this episode of the Positioning to Profit podcast, host Kendra Corman dives deep into the world of email marketing with guest speaker Kendra Cormann. Kendra shares her wealth of knowledge gained from over 15 years of marketing experience, including valuable insights on how businesses can effectively grow their email lists. The episode is filled with actionable tips and strategies for leveraging email marketing to drive business growth.

Throughout the conversation, Kendra emphasizes the importance of email marketing in today’s digital landscape and dispels the myth that email marketing is dead. She highlights how email marketing continues to deliver results and offers a unique level of ownership and control over customer engagement that social media platforms lack. Kendra’s passion for email marketing shines through as she explains how businesses can utilize this powerful tool to build relationships, deliver value, and drive conversions.

One of the key takeaways from the episode is the discussion on Five Ways to Grow Your Email List. Kendra provides practical advice on utilizing lead magnets, optimizing about sections on social media platforms, leveraging email signatures, utilizing speaking events and guest appearances, and harnessing the power of social media ads to expand your email list. These strategies are designed to help businesses of all sizes enhance their email marketing efforts and effectively connect with their target audience.

Additionally, Kendra sheds light on the importance of monitoring key metrics to ensure the health of your email list. She advises on tracking list size, growth numbers, clicks, bounce rates, and unsubscribes to gauge the effectiveness of your email campaigns. By focusing on quality over quantity and consistently engaging with your audience, businesses can cultivate a strong and responsive email list that drives business growth.

The episode further delves into Kendra’s personal insights on entrepreneurship and success. She shares her experiences in working with nonprofits and small businesses to double their fundraising efforts, showcasing her ability to make a tangible impact on organizations. Kendra also reflects on the challenges and rewards of entrepreneurship, emphasizing the importance of carving out time to work on your business and maintaining a focus on adding value to your audience.

As the conversation draws to a close, Kendra shares her vision for the future and the legacy she hopes to leave behind. She expresses a deep-seated desire to empower entrepreneurs and service-based businesses to achieve their goals and make a difference in the world. By helping businesses grow and succeed, Kendra aims to leave a lasting impact on the entrepreneurial community and inspire others to pursue their passions with confidence and determination.

Overall, this episode of the Positioning to Profit podcast offers a wealth of valuable insights, practical tips, and inspiring anecdotes for business owners looking to elevate their email marketing strategies. With Kendra’s expert guidance and unwavering passion for helping businesses succeed, listeners are sure to walk away with actionable strategies to enhance their email marketing efforts and propel their business forward. Tune in to discover how you can leverage the power of email marketing to grow your business and make a meaningful impact in your industry.

 

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Check out my YouTube channel to catch all the podcast episodes and join the conversation. Follow the link and don‘t forget to subscribe to get notified of new episodes. –>>> https://www.youtube.com/@PattyDominguez

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Connect with Kendra Corman

BIOGRAPHY

Kendra has more than 15 years of marketing experience working with one of the top brands in the world all the way down to solopreneurs just starting out. Her passion is making sure that marketing expertise is affordable and accessible to all businesses. She loves teaching people how to grow their email list and add value to their audiences. She is addicted to learning and sharing her knowledge. She has an MBA from Michigan State and a masters of Accounting from Oakland University.

 
WEBSITE LINK 🎁
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